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Everlasting Liquid Lipstick


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Item# 21042V1
Everlasting Liquid Lipstick

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THE liquid lipstick that started the craze! Unleash long lasting, high-pigment color with a swipe of the wand. In 43 to-die-for shades, this creamy, comfortable formula glides over lips like a gloss and sets to a true matte finish.


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Spend $25 and get a FREE Studded Kiss Tote Bag! No code necessary.


Meet THE liquid lip that launched a lipstick revolution! The world went matte when Everlasting Liquid Lipstick first debuted: Eye-catching matte lipstick in a comfortable liquid formula with transfer-proof long wear? It was unheard of! 4 years and 40+ shades later, Everlasting Liquid Lipstick is still rockin’ hard as Kat Von D’s #1 bestseller and it’s not hard to see why!

Take your pick from 40+ insanely pigmented shades designed for every skin tone—tons of reds (Kat Von D’s fave!), unique color pops you won’t find anywhere else and a full spectrum of nudes including Lolita, the iconic shade that looks beautiful, and different, on everyone.

Unleash high-pigment, long lasting lipstick with an effortless swipe of the doe-footed wand. Everlasting Liquid Lipstick makes it easy to get a crisp, precise lip look. This creamy formula glides over lips like a gloss and sets to a true matte finish, plus it’s packed with natural moisturizers, including Vitamin E and Sunflower Seed Wax. Matte lipstick has never felt so comfortable!

Vegan & Cruelty Free

Did ya know?

For foolproof precision, outline lips with Kat Von D Everlasting Lip Liner in a complementary shade (there’s one for EVERY Everlasting Liquid Lipstick). For extreme long lasting lipstick, apply a full coat of Everlasting Lip Liner all-over the lips as a base coat before Everlasting Liquid Lipstick.

For a mesmerizing glimmer finish, let Everlasting Liquid Lipstick dry and top with Everlasting Glimmer Veil Liquid Lipstick. Experiment with different shade combinations and placements to create a custom lip look.

Can’t pick just one to wear? You don’t have to! Mix and match your favorite reds and nudes, or combine bold new shades for endless lipstick vixen looks! Here are some of our favorite pairings:

Requiem + L.U.V.
Echo + Backstage Bambi
Susperia + Melancholia

To apply, use the applicator to swipe a layer over lips. Hold still for a few seconds to let it set, NO smacking or rubbing your lips together! Then, apply a second layer…that lipstick ain’t going ANYWHERE!

Complete the Look

Spend $25 and get a FREE Studded Kiss Tote Bag! No code necessary.
30 colors
Spend $25 and get a FREE Studded Kiss Tote Bag! No code necessary.
9 colors
$15.00 - $30.00
Spend $25 and get a FREE Studded Kiss Tote Bag! No code necessary.
Spend $25 and get a FREE Studded Kiss Tote Bag! No code necessary.
30 colors

Videos & Tutorials

Everlasting Liquid Lipstick - NEW SHADES

Inspiration du Jour

Everlasting Liquid Lipstick is rated 4.6 out of 5 by 2310.
Rated 5 out of 5 by from SO FREAKING GOOD Really don't know why there are bad reviews out there. I have Lolita, mother, bow and arrow, and double dare and they all apply flawlessly and stay put. I guess I can't speak for all the colors but I've swatched several at Sephora and all are super pigmented! Love the full coverage and staying power. Just avoid eating super oily foods and your lipstick will not go anywhere. Only negative is that it is a bit drying, but you really can't get away from that with a liquid lip, unless it's not fully matte. I recommend using a lip scrub before applying this to help with the dryness and keep your lips subtle. Oh, and it's VEGAN!! YES!!
Date published: 2016-12-19
Rated 5 out of 5 by from Long Lasting I bought Lolita because of the many good reviews I saw about it so I decided to try it myself. I suggest putting on chapstick and waiting a few minutes before putting the lipstick on. The lipstick does not need to be reapplied several times like other lipsticks. Whenever I ate food with this lipstick only the center of my bottom lip would lose color so reapplying after eating would be best. I would definitely buy this again if I ran out and try out some other colors too when I get the chance. Also I have fallen asleep with this lipstick on forgetting to take off my make up and my lips were still fully covered with no smears around my mouth nor on my pillow.
Date published: 2016-03-19
Rated 5 out of 5 by from AMAZING! Everlasting Liquid Lipstick is amazing. Lasts all day - will even last through eating food, as long as it isn't oily. Even then, you'll only need a small touch-up on the inner part of the lips! A little goes a long way with the product as well, and I often find that I can wipe off some of the product off the applicator and it still works just as well. Smooth application and a comfortable all day wear, it's highly pigmented and not streaky and doesn't feather - I don't even wear lip liner underneath - and I haven't found it to be hugely drying. I bought Susperia and Mother while on holiday in the USA, and I'm hooked so I can't wait for it to launch in the UK!
Date published: 2016-08-23
Rated 5 out of 5 by from In Love! I've never been a big lipstick person, but OMG! Everlasting liquid lipstick has changed that! I got hooked with my first color Double Dare, and within a couple of months have gotten 3 more! Love them all and now it's a daily thing that I wear. I always get compliments on it and have been recommending to everyone! It stays on through 8 hour serving shifts, and even past eating and drinking! I love that it goes on so smoothly and can touch up before it matte dries. I had made a resolution a couple years ago to only buy cruelty free and vegan makeup, and I'm so glad I found this and that I can get so many colors & high quality within those limits!
Date published: 2016-09-18
Rated 5 out of 5 by from LOVE IT!! After watching several YouTube videos and reading a dozen or so reviews, I decided to give this lipstick a try despite the price tag. I generally stick to drug store make-up, but have been indulging a little here and there if the product is reviewed well. This lipstick did not disappoint! I put it on in the morning, and despite being a little dry (which all matte's are) it looks AMAZING until dinner! It builds well with other lip products, so for me it has a lot of variety. And although it doesn't claim to be plumping, it seems to fatten my lips in a really flattering way. I have NEVER gotten so many compliments! Well worth the $ feel pretty!
Date published: 2016-05-01
Rated 2 out of 5 by from Great Color but Drying Formula I really loved the color (Bow N Arrow) when I saw it on a family member so I went and ordered it when it was finally back in stock. The color is still fantastic however the formula leaves my lips very dry and chapped the next day. I have to take breaks from wearing it which stinks. I have tried other matte lipsticks and this does not happen. I've also tried applying a bit of chapstick before applying this and it seems to help a little with the after effects. The pigment does last so while it might be extremely drying, it will stay on for hours. For the price + shipping costs, I expected a bit more out of this product.
Date published: 2016-01-01
Rated 5 out of 5 by from Wow I would like to begin this review by saying: I am a stick lipstick person. I love stick lipsticks, have amassed a collection, and use them daily. One of my friends recommended this brand to me, and after some internal debate and a good deal of review reading, I bought this in Exorcism. I have four now and I actually like this more than many of my stick lipsticks! Smooth application, great coverage, stays put. I have oily skin and love pizza. I wore this to a pizza parlor, ate a pizza, grabbed my hand mirror, and discovered that it hadn't budged. These are my go-to daily lipsticks now! A job well done. They are a tad drying, so be sure to moisturize those lips the night after wearing this.
Date published: 2017-04-20
Rated 5 out of 5 by from The Everlasting Liquid Lipstick is addicting!!! To say I love this product is a understatement..I own about 10 colors and love each about "Matte" with this lipstick!! I have woke up the next day with lipstick still husband will look at me and say " you still have on that lipstick" some mornings!! Hahahaha!! I get so many compliments when I wear them..each color!! They are amazingggggg!!! MATTE & LONG-LASTING in one!! Love it!!
Date published: 2015-12-10
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